Our podcast websites have supported Google Analytics for many years, but until recently they only worked with Universal Analytics. As Google is migrating all UA properties to Google Analytics version 4 in the coming year, we've enabled the ability to use GA4 with your podcast websites.
If you're already using the Google Analytics integration with a Universal Analytics property, follow Google's advice for migrating your property. When "setting up data collection," simply update your property ID in the Pinecast site builder configuration.
If you're not using Google Analytics yet, nothing has changed: simply integrate in your Pinecast site builder configuration by adding the property ID of your GA4 property.